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Change of Direction

As I sit here in early February planning for 2017 and beyond (a little late I know), I started to reflect on what happened in 2016.

2016 was, well, it was different. It was frustrating, stressful, amazing, loving, stressful (yes I know I already said that), terrifying, rewarding and more.

Whilst others in the UK and around the world were up in arms about 2016, celebrities dying, Brexit, Trump, and so on, I was not. I could have easily jumped on the #fuckyou2016 band wagon with them, but, I didn’t and heres why!

Two became three

I started 2016 excited, we were expecting our first child and I couldn’t wait.

Whilst things at home were exciting, things at work were becoming increasingly more frustrating, things were not going as I planned. As the weeks and months went on, it was getting to me more and more, but I brushed it aside.

It wasn’t until early April that everything changed. I was warned that everything would change when you have a child, and I literally ignored it. “Sure, yep, I’m sure it will (whatever!).”

But they were right, the birth of my daughter changed my thinking on everything. I no longer wanted to put every waking hour into work, my priorities changed, my family became my priority, she became my priority.

If you are not happy, it is not worth it

If somebody would have asked me a couple of years ago “what are you going to be doing in 2, 3 or 5 years time?”, I would have said “I will be right here, helping the business push forward”. But things change, shit happens!

A couple of months after the birth of my daughter, I was stressed, I mean really stressed. Through conversations with Bel (my wife), she stated they didn’t notice anything. However, I felt that I was bringing my issues home and that it was effecting them. It couldn’t go on.

Things at work were changing, in more ways than one. My relationship with a few people had changed, and I felt that I could no longer affect positive change in my role or on the rest of the business. This was making me unhappy and became an issue for me.

Now, this is not sour grapes, far from it. I understand how things work. Decisions are made for the good of the business, but that doesn’t mean that you are always going to like or agree with them.  

It was at this stage that I really started to consider leaving, but I had no idea what I wanted to do.

I spoke to a number of people, including former colleagues, recruitment consultants, friends and family as I determined my next step. One person I spoke to said “If you are not happy, then it is not worth it!” It was this statement that really made my mind up.

It all started with interviews for some really great companies. From a couple of web development agencies both locally and further afield, to one huge media organisation. Though I felt guilty for going for interviews, I knew I was doing the right thing, but there was one constant issue.

Whilst I progressed through different interview stages, meeting more senior members of the team, there was one nagging thing going on in my head.

Why don’t you try it yourself? This could be your only opportunity.

This thought kept whirring through my mind, but I had responsibilities, a newborn child, wife, mortgage. Could I make it work? Could I earn enough to support my family?

These thoughts led to Bel and I having long conversations, could we make it work? what if it fails? is it too soon?

Luckily, over the past few years I had managed to save some cash that was meant to be for rainy days. After crunching the numbers, and working out what we needed to do to survive, we worked out that those savings could cover us for a little while.

Worst case, I promised that I didn’t work after a few months I would just go and get a job. It was a combination of these two elements, I believe helped persuade Bel that I had to give it a go.

Decision made!

Shit, I quit. Now what?

Most people that make the decision I just did, take their time, build up a client list through freelancing enabling them to make an easy transition.

Not me! 

I had been so bought into the company since I started, that I was concerned I was going to change my mind. So, the morning after we made the decision I handed in my notice, there was no going back now.

A few days after handing in my notice, Bel and I agreed that I would take the entirety of August 2016 off. I promised that I wouldn’t do any work, I promised I would focus on recharging my batteries and my daughter.

Several days after I had that conversation with Bel, I had a chat with the management team who asked if I could stay on in a consulting capacity. This arrangement was great for me, but was also beneficial for the agency for a number of reasons.

For me, it meant I had guaranteed money for a period of time whilst I found my feet, something I felt I couldn’t turn down. It did however, mean I had some explaining to do. I was going to have to break my promise to Bel.

The honeymoon period isn’t forever

Fast forward a few months, and I started to get opportunities through word of mouth. Industry friends (you know who you are), started to recommend me for work, introducing me to companies that required my skill set.

I started to earn money.

My concerns of making it work are still there, and I think they always will be, but things are looking OK. This is all still new to me, and I am continuing to find my feet, but one thing I am sure about is the tough period that is always just around the corner. The honeymoon period will come to an end, I just need to be ready for it.

It is OK though, because as as I sit here this very moment typing, I wouldn’t change it for anything.

So, whilst people were tweeting #fuckyou2016, I was silently content, happy and excited about what the future held.


As I go, I want to write about my progress, talk about the things that I have come up against, and provide a real take of what it is like starting on your own. I am not blinded enough to think it is going to be all smiles, there are going to be tough times and I will be honest in my writing.

And being totally transparent, I am doing this for myself. If nobody reads anything I write, that is OK. I wanted to write something that documented the things I learn along the way, the mistakes I make, the highs and the lows. It will allow me to be a better person.

If, in someway, what I write helps you or somebody else, it would be a huge bonus.

Now, I must go spend some time with the family, it is after all a major reason why I took this decision. If you liked what you read, then hit the little green heart below, but either way, I will speak to you soon.

Flickr Image Credit?-?Beat Tschanz

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Getting a Grip: 3 Leadership & Business Books You Should Read

My interest in business and leadership continues to grow, and with that has come an increase in reading around the topic. This has led to me reading three new books around the topic of leadership over the past three months, and as with my previous post 5 books I read on leadership and productivity, I wanted to share them with you.

Get a Grip

get-a-grip

The first book, Get a Grip was recommended to me a while ago from an industry peer, and I cannot believe it has taken me so long to read it.

Without a shadow of a doubt, this has been the most valuable book for me to date. Written as a story rather than dry business speak, Gino Wickman & Mike Paton talk you through their Entrepreneurial Operating System(R) (EOS) to help improve your business.

Throughout the book the authors tell the story of how an established business implemented EOS to develop and commit to a clear vision, establish focus, build discipline, and create a healthier and more cohesive team.

Based on reading this book, I have made some significant changes to the way I handle myself and conduct meetings during my working day. Using some of the systems that Gino & Mike discuss has led to an improved and more process driven understanding of the business.

One tip, so you do not make the same mistake I did! Do not start creating the materials in the book whilst you are still reading, the authors provide you with a handy download so you do not need to waste time.

Buy Get a Grip

How Google Works

how-google-works

I stumbled across this book after seeing Will Critchlow (Distilled.net Co-founder) talking about it on Twitter. Being a huge fan of what Google does and how they do it, meant that this book was a must read for me.

The book is put together by two of Google’s most senior members of staff, and Eric Schmidt and Jonathan Rosenberg talk about the lessons that they have learnt whilst helping Google grow from a young start-up to a global monster.

Throughout How Google Works Eric and Jonathan cover everything that you need to know to be a successful manager in the digital age:

  • Corporate culture
  • Talent acquisition
  • Business strategy
  • Decision making
  • Communication
  • Innovation
  • Dealing with disruption

After reading How Google Works, I have added some of the ideas presented by Eric & Jonathan into my daily routine, whilst working on implementing other items such as Google’s interview process.

Although a global business with ~40,000 employees, Google continues to adhere to the traditions that it setup during it’s start-up phase including TGIF meetings hosted by the owners. This goes to show that if you truly believe in a way of working, then it will still be applicable regardless of your business size.

Get How Google Works

The Marketing Agency Blueprint

the-marketing-agency-blueprint

The Marketing Agency Blueprint has been a book I have wanted to read for a long time. With great reviews from established business owners including Dharmesh Shah and Rand Fishkin, I hoped I wasn’t going to be let down, and I was not.

Challenging what many seem to be the norm, the marketing agency blueprint, and Paul Roetzer provides a practical and candid guide that presents 10 rules for building a hybrid agency. Those rules include:

  • Eliminate billable hours
  • Transform into a hybrid
  • Think talent and team
  • Build scalable infrastructure
  • Devise an inbound marketing gameplan
  • Control the sales funnel
  • Commit to clients
  • Deliver results
  • Embrace failure
  • Pursue purpose

Upon reading the marketing agency blueprint, I have gone on to encourage change in the way that my employer operates. Looking at the way certain items are implemented or valued, with the aim to constantly improve the way things are done.

Although not as easy to read as the previous two, I would strongly recommend that you read this if you are an existing owner of an agency, or looking to start something yourself. You will not be disappointed.

Check out the Marketing Agency Blueprint

I would love to hear your thoughts about these books, and any others that you would suggest reading in the comments below. I am now off to start the next one Work Rules!

Flick credit – Matt Clements

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Debate: Do co-working spaces help or hinder digital companies?

Co-working spaces have become extremely popular over the last few years with a number of companies such as We Work, Interchange & At Work Hubs offering space around the country. The biggest uptake in the co-working spaces seem to be within the tech field with start-ups, freelance operations and small agencies all taking advantage of this opportunity.

 

But does it have its limitations? Will businesses looking to buy your services look at you in a different light to those who have their own offices, regardless of whether they are rented or owned?

 

As a curious outsider, who does not work in a co-working space, but within a business that does use the offering, I was intrigued and asked the following question:

 

 

Firstly, I want to stress this is not me saying co-working spaces are bad. I actually prefer working in them! I am purely wondering if it has a negative impact on yours or your companies business.

 

So what was the response like on twitter?

 

Well, it started some very interesting conversation with those working agency or consultant side.

 

 

Danny Denhard started the conversation by stating that you have “to start somewhere, it’s the output that matters”, which is exactly right. It should not matter where you are working as long as you are providing the very best work.

 

However, Stephen Kenwright made a very good point about procurement being the potential stumbling block, and not necessarily the digital marketing team. Being in an open office with other companies, you would need to ensure that sensitive data is very secure, especially when you are away from your desk and conversations about clients who are under NDAs should be held in closed meeting rooms.

 

 

Part of the answer to the vague question that I asked will be down to the potential client and the industry that they operate in. If you are working with clients within the financial services, they may find it difficult to work with a company that operates from a co-working space, due to nature of the data being shared and the need for security. However, there will be companies, and I mean a lot of companies, that do not really care where you are based, as long as you are providing the very best for them and producing results.

 

Danny continues by making another good point, that even if you are in shared offices such as Regus, We Work, Soho House or even Google Campus, you are all technically sharing internet regardless of your connection method.

 

So, does it affect the potential growth of a digital agency?

 

Not according to Pete Campbell, who has built his agency Kaizen Search from 1 – 6 people whilst operating within a co-working space.

 

 

Pete goes on to say that all you need is a “meeting room, secure/separate WiFi and codenames for NDA clients”. Although the codenames for clients under NDA could become quite tiresome it does seem to get around some of the issues with client confidentiality whilst working in a co-working space.

 

Alec Bertram also contributed to the conversation, stating that he also runs his business from a co-working space and that his clients love it. He goes on to say that he tells his clients stories about those brands that he works alongside within the co-working space.

 

 

In summary, the general consensus from those who were involved in the discussion is that it should not matter where you work from, as long as you produce results. There is an obvious need to ensure that all your data is secure and any confidential conversations are held in private, but this would be the case if you had your own office.

 

For me, there are still a few questions that would need answering before I decided on making the move, and these are just a couple:

  • What impact on cost will it have?
  • How flexible, is flexible?
  • Will it affect team morale in a negative/positive way?
  • What impact if any will it have on potential new work?

 

With that said, I would love to hear your thoughts on the use of co-working spaces for companies and what effect it is having for you. I would also love to hear from those working in-house, and whether the place of work has any bearing on your choice for a digital partner?

 

As always, leave a comment below or tweet me @danielbianchini to keep the debate going!

Image credit: WeWork Labs NYC

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Get a Suit!

I was recently involved in a conversation where I was told that I need to get a suit. Looking at the person a bit shocked, I replied “I have a suit!”. “Get another” was the response, before it was back tracked a little bit. Although there was no malice in the comment, it did get me thinking about how there seems to be two types of businessmen in todays world. Some that are old school business people, suit, tie, serious, successful, whereas there is also a new breed of businessmen coming through. Relaxed, still successful, but more carefree.

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From Employee to Business Owner! – James Carson & Marcus Taylor

The Digital Marketing industry is full of individuals that work either in-house or agency side, that want to take the jump and go on their own. For most, this is a dream that is never realised, but for some this has become a reality.

Over the last six months, I have been asked by a number of people both locally and well known within the SEO industry whether I would go on my own, especially since the changes at SEOptimise. In the past I helped start a search marketing agency in Hertfordshire, but I don’t think I would do that again.

I might consider consulting in the future, as I like the freedom of working on my own-time, in a place that I feel productive, which for me can change quite regularly. With that said, I am happy with my role at SEOptimise, and I have lots of things I want to achieve there before I think about that more seriously.

Two guys that did take that step, are James Carson & Marcus Taylor who both took the decision to start their own businesses with Carson Content and Venture Harbour respectively. I managed to ask both James and Marcus questions about starting their business, generating sales, reputation and their ambitions below.

Daniel: Hi guys, thanks for your time. Can you give us a bit of background about you, and your business?

James CarsonJames – I’ve been involved with web content since the start of my career, having been an English graduate. I worked as a writer and editor for a few companies, including Greenlight (the search agency which led me towards SEO) and SEGA (which led me towards social media and gaming communities). I then worked at Bauer Media at rose to Head of Digital Marketing. Just recently, I decided to start my own consultancy – Carson Content – focusing on Content Strategy… which basically means I focus on helping business plan and govern their content to build audience.

Marcus TaylorMarcus – I’m a bit shy when it comes to talking about myself, but there’s an overview of what I do and who I am here. My company, Venture Harbour helps companies in the music business grow their businesses online.

 

Daniel: What was the driving factor about wanting to start your own business?

James – I guess it’s always been an ambition. I’ve always been someone who takes their own way. I never really felt cut out for working in an organisation on a path that wasn’t under my control.

Marcus – For me personally, it started out as a desire for more freedom and control over how I spend my days – I have an enormous passion for digital marketing and the music industry, but I wanted to ensure that every piece of work I put out into the World was exceptional and not limited by the number of hours I could invest in it. Setting up my own business has enabled me to work in a way that helps me to do better work and be more useful.

 

Daniel: How long had you been thinking of setting up a business before you did?

James – It’s always been there, but probably about 18 months before I left my last position I’d been considering taking the plunge seriously, and so started building towards it.

Marcus – Well, in a way I’ve been running businesses since I was 16 – they just weren’t anything formal! For me, setting up a business has never been a leap of faith – it’s more just a technicality that becomes true the moment someone starts paying you for what you do. When I was 17 I got really into DJ’ing, and after a year or so friends of friends were asking me to DJ their parties for money – turning my hobby into a business.

I’ve been helping music companies and practicing digital marketing for years, and I had never really considered what I did on the side as a business, but when I got back from a year abroad in November I decided to formalise what I was doing and set up a company – Venture Harbour was then incorporated a few weeks later.

 

Daniel: What steps did you take before making the jump into self-employment

James – Networking! Before I really thought about going solo, I never considered much point in networking. But then I started blogging, spoke at events and talked to people afterwards, I discovered there’s a huge range of opportunity to be made out of the people you meet. I was fortunate because I was at a large company with large brands that could give me leverage, and thus met a great network quickly. I now think a reliable network is the most important thing in climbing any career path – it throws up such a range of possible opportunities that would otherwise be unknown.

Marcus – It wasn’t a very clear-cut ‘jump’ for me – it was more like four years of gradual learning and testing various ideas that eventually ended up in setting up a company! In terms of the things that had the biggest impact on setting up the company, they’d probably be the vast amount of books I’ve read, which gave me a lot of confidence that i’d be okay at running a business, and getting my financial shit together was important. Having enough in the bank to cover you if you have a bad month or few months is so important. It stops you thinking week to week and helps you think longer-term, where the bigger opportunities lie.

 

Daniel: How have you found generating business, since setting up?

James – I’ve only been going a month, so it’s not been too much about that yet. I made sure I took measures long before leaving salaried work that would guarantee my position for 6 months, no matter what happened. But through being able to take a day here and there to focus on talking to people about how I can help them, a few extra jobs have come. I think you have to accept that these things grow, and you’ll be very fortunate to go solo and find yourself inundated. It’s nice to have time to focus on activity not solely concentrated on driving revenue, but is still promotional!

Marcus – It’s been fine. I’m not an aggressive salesman or anything – to me it’s more important to get the right clients slowly than to get a lot of clients as quickly as possible, so generating new business is more a case of doing great work and building reputation over the long-term.

 

Daniel: What have you done to promote yourself/business?

James – I networked a lot. I went to every digital marketing event I knew about in London and which was reasonable for me to go to – which I think amounted to about 20 last year. I was fortunate enough to speak at 10 of those so that helped me. I also believe backing yourself up in blogging is a good way, but moving beyond your own blog is vital. I’ve respected blogs like Econsultancy and State of Search since I started reading them, and I’m glad to say I now contribute. Platforms like these have such great established audiences, that it’s a better way to get noticed by contributing to them in my opinion. It took a long time to get noticed by the editors of them, but if you do the right things, then it can happen.

Marcus – As mentioned above, the main focus for me in terms of promoting the business is ensuring that my existing clients will recommend me. I speak at a number of events, write for various blogs, and attend a lot of meet-ups, but to be honest i’d be doing that stuff anyway.

 

Daniel: Do you think having a good reputation is a key factor for setting up a business?

James – Absolutely. Without it I’d never have bothered. Having authority and trust is essential in digital media – don’t go alone without at least some inkling you have these attributes from a good network.

Marcus – If your business is operating a toll-gate then maybe not, but for me it’s tremendously important. Having a good reputation enables you to justify your costs, win potential clients much easier, and also feel much better about the work you do.

 

Daniel: What advice would you give someone thinking of setting up a business or becoming a sole-trader?

James – Start building your contacts and network at least a year before you go alone, otherwise you’ll probably have too many lonely days starting out. Also, that your working hours are completely out of sync with everyone else.

Marcus – Try to get your finances together, test your idea with a minimum viable product to ensure people want (and are willing to pay you for) the service or product you’re offering, fail as quickly as possible to learn what will work before you run out of cash / time, improve your reading speak and raid the business section at your library, do things scares you, dream big.

 

Daniel: What do you want to achieve from your business?

James – Honestly, I just want to get a feel for it. I will be going at least a year – if I feel this is the right path for me, with more opportunity, then I’ll continue to pursue it. I suppose a dream is simply to run an ethical business that can grow well.

Marcus – I believe Venture Harbour can be the best all-round digital marketing service for companies in the music & entertainment industries. I mean that sincerely. I am very passionate about the music industry clients I work with and I truly believe that what I can offer them is exceptional compared to anything that currently exists. Besides that vision for the company, my personal goals are to continue putting dinner on the table and being useful and meaningful to others.

Thanks Guys

Have you been thinking of going on your own? Has the information that James & Marcus have provided given you food for thought? Let us know your thoughts in the comments below.

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From 2012 to 2013 – My 4 Objectives

New Year Fireworks

Wow, here we are it’s 2013. Didn’t 2012 fly past! It seems that hours are going in minutes, and days are moving in hours, its crazy.

2012 was an interesting year for me, it was my first full year at SEOptimise and it changed dramatically throughout the year. Back in February I was made Search Manager (Oxford Office) alongside Chelsea Blacker (London Office) as SEOptimise started to grow significantly. This change was tough to start with, but as time went by things got easier, the quality of work returned and surpassed the previous high standards that were set and things we great.

Then, in June 2012, we were hit with the news that Kevin was leaving SEOptimise to concentrate on a new venture with Quaturo. This came as a bit of shock to everyone, but we understood his reasons for leaving. Kevin, was one of the biggest reasons that I went to SEOptimse and turned down a number of other roles, so I was a bit gutted to see him leave, especially as we hadn’t worked that closely together on many projects. Although Kevin was a loss to SEOptimise, it provided me with a huge opportunity as Stuart asked me to carry on the work Kevin had started.

Working with Matthew Taylor, we had the opportunity to develop the digital proposition at SEOptimise in a way that we felt was right for the business, to enable us to hit the goals that had been set. The next 6 months were hard work, lots of hours put in and a few late nights and early mornings but the rewards have been worth it. The company is as strong as ever, with some big client wins, awards and recruitments SEOptimise will be a great company to work for in 2013.

Anyway enough about 2012, what about 2013? What are the things that I am going to do that will improve who I am, both personally, and professionally?

Well last year I set quite a few goals, some that were un-realistic, some that I achieved and some that got put on the back burner. This year I have chosen four goals that I hope to achieve in 2013, that I believe will allow me to achieve everything that I want to do this year.

Work Less, Play Harder!

For those that know me, I think that they would agree that I need to do this. In 2012 I worked a ridiculous amount of hours, according to our tracking software I recorded a total of 1,790 billable hours in 2012. Looking at that figure it looks about right, but, throughout the year I have either forgotten to add some hours or have deliberately chosen not to add the hours that I have worked in my spare time, meaning you could probably add another 300 hours on to that total, which excludes holidays!

In 2013, this all has to stop. I love my job and I wouldn’t change it, but I need to bring more of a balance to my life otherwise I would just run myself into the ground. I am not saying this is going to be an overnight change, but by looking at the way I work, time and people management, as well as giving more responsibility to the team around me this should be easily achievable.

Blogging

At the start of 2012, I started to contribute regularly to the SEOptimise blog, Search Engine Journal, as well as my personal and OxonDigital blog. Unfortunately as time went by and I was given more responsibility at SEOptimise my blogging started to dwindle, not because I didn’t want to, but because I no longer had the time I once had to dedicate to writing decent content.

I feel that to become an authoritative figure in the digital marketing industry, you need to be writing regularly, writing great, informative content that is actionable. I don’t want to just write lists or top 5’s, but content that will help people improve what they are doing, or even make them think about how they are doing things and look at it from a different angle. That is the type of content that I enjoy reading and the type of content that I want to be writing.

In 2013, I will be putting more emphasis on writing more regularly, setting myself a minimum of 2 posts per month. Ideally I will be writing more as time goes on, but as long as I hit a minimum then I will at least be getting started. This includes writing more on this site, as well as contributing more regularly on OxonDigital and the SEOptimise blog. Apart from those sites, I would also like to continue to contribute to Search Engine Journal, as well as trying to publish on Search Engine Watch, State of Search and eConsultancy. If you are interested in me writing a guest post for your website, please let me know and I will see what I can do. 🙂

Conference Speaking

Ever since I came to SEOptimise I have always wanted to do conference speaking, and it is still something that I want to do. I am not looking to become a superstar conference speaker or even be paid for doing it, that doesn’t interest me. What interests me, is standing up in front of an audience and talking about something new, something that hasn’t been rehashed 4 or 5 times that year for different conferences.

That might mean that I don’t necessarily speak at the main stream conferences such as SMX Advanced, ThinkVis or BrightonSEO, but look for more niche conferences that will provide the audience with more benefit. Don’t get me wrong, if I have something to say that I feel hasn’t already been discussed or blogged about til its death I will pitch to speak at some of these events, whether I get accepted is another thing.

If I get the chance to sit on panels at places such as IonSearch or SAScon as I did in 2012, answering specific questions that the audience throws up, then I would jump at it as I quite enjoy that type of event. If you do have any opportunities or openings then please let me know.

Continue to Improve and Evolve the SEOptimise Digital Team

Since Kevin left, we have changed the structure of the team quite dramatically, to a way that I feel better suits the changing search landscape, but better equips us for future growth and evolution. Putting in place fluid processes, creating internal tools and ensuring client success is a key focus to that change.

Although not an overnight solution, the work that we have started will benefit SEOptimise in the long run enabling us to hit one of our goals in becoming one of the best search agencies in the UK. More hard work is ahead and with some further senior appointments due early in the new year, I personally think that SEOptimise has a bright future, starting in 2013. During 2013, this is going to be a big focus for me as I have been given some tough targets. With the support of the team and continued commitment of Stuart, I believe that all the goals that have been set will be achieved.

So there you have it, the four goals that I hope to achieve in 2013. Do you have any goals or new years resolutions for 2013? I would love to hear them below in the comments and/or on twitter @danielbianchini. – Happy New Year!

Flickr Image Credit

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Does it Pay to Get a Degree?

Although money is not the biggest factor in why I do my job, this infographic shows that it does pay well, if you work hard and are dedicated. The infographic below by Crisp360 indicates that you don’t need a degree to earn a lot of money, so those 4 years spent at University where a bit of a waste of money, or were they? 😉

At the time of publishing this post, the SEO Director role would pay £71k per annum.

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2011 Round Up

At the start of the year I wrote a blog post outlining what I was looking to achieve in 2011 from both a personal and professional point of view.

This post is a quick round-up of what I did and didn’t achieve.

Change Job

Back in February I wrote a post called “off to pastures new” where I talked about leaving iThinkMedia and moving to Oxford based search agency SEOptimise.

Buy a New Car

Well! Unfortunately this still hasn’t happened, and I am not happy about it! Although my current vehicle does the job, it’s not something that I am proud of and it was handed to me to fill the gap after I wrote my last car off. I am determined to ensure that next year I will get a new car.

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Off to Pastures New!

After 2 and half years working at iThinkMedia I have decided for personal reasons that it was time for a change. As of the 7th of March 2011 I will be working for SEOptimise.

Since helping Chris Ailey form iThinkMedia in October 2008 I have helped the company grow from a 2 man team in a converted garage to 7 strong in an amazing converted barn in the Hertfordshire countryside.

During my time at iThinkMedia I have managed to achieve a number of goals including implementing best practice processes to improve efficiency, create in-house training documents, source tools and work with some of the largest companies in the UK.