This post was originally posted on State of Digital. As always in the digital marketing industry, 2015 has been another … Read more
With more of my focus being placed on management of teams, I placed a lot of emphassis on improving my … Read more
Disclaimer: This post is more of a personal story, and might not be what you are looking for. I would … Read more
Game On! It’s War! Your Going Down Punk! 🙂
In recent weeks, Shaad and I have been having a dual with our personal websites, in terms of who can rank highest for the query “Oxford Based SEO”. It has been a bit of fun and something that has provided us both with a bit of a laugh over the last few weeks.
So with that in mind, we are going to make the challenge a bit more interesting by targeting more Oxford SEO terms, including the following:
Over the last few years I have been meaning to move away from my former web hosting company Real Web Host. There was no specific reason for moving as I had been with them since I was at University, but I wanted to move to a UK based server and collate all my domains/hosting in one account.
Moving web hosting provider always felt as if it was going to be a painful experience, probably the reason I had put it off for such a long time. During this time I spoke to lots of people who had bad experiences with providers such as 123reg and Fasthosts, that I decided to bite the bullet and stay where I was.
The NMA Search Agencies Marketing Guide 2011 list was published online recently, and has caused quite a lot of conversation around the twitter sphere. The annual list has highlighted some interesting results with some big winners and losers.
The biggest loser in this year’s list seems to be Latitude with a loss of over £1,000,000 in turnover YOY, with fellow agencies iCrossingUK and Propellernet also seeing significant losses. Looking at the other end of the scale the biggest winners are Smart-Traffic with an increase of over £2,000,000 whilst Forward3D & Epiphany Solutions also saw huge increases.
Communicating with your client is a key part of any SEO account manager or account executives role. It is essential to clearly communicate on a regular basis with your client, whether it is to provide recommendations, documentation or discuss some development enhancements. Becoming an extension of their marketing team allows you to build a long lasting relationship, which helps with client retention.
I regularly contact the main stakeholders of all my clients, this enables me to build a relationship that allows us to talk about a range of different subjects even stuff away from work, including Saturday’s football game or my forthcoming wedding.
Below I will describe how I communicate with my clients and the tools I use to make sure that I am always available and keep a strong working relationship.